How to Optimize Blogger Images to Increase Search Rankings

Whenever you have searched for a certain image in Google's image search engine you have probably noticed how each image has its source displayed on the right side.

With this method, you make it easier for your images to get displayed on the image search engine so that when someone searches for a particular image, yours could rank in the top which may lead to people viewing your image, and possibly visiting your website.

Some bloggers do not realize that this is another potential way to bring some traffic to their blogs. So in this post you will find out how this is done for Blogger blogs.

Optimizing the images

Now there are two seperate methods that will help you optimize your images. The first one is by using descriptive file names and the second one is alt tags.

Descriptive file names

Before you upload your image, ready to attach it to your post, it is highly advisable that you first rename the image to your specific keyword that you want users to find it by when searching for images.

For example, if your post is about decorating a Christmas tree, you would want to name your image file to decorative-christmas-tree.jpg or decorated-christmas-tree.jpg or how-to-decorate-christmas-tree.jpg
This way when someone is looking for those particular keywords, it is likely that they may stumble upon your image and maybe even check out your blog for more information on the topic they are looking for.

Using alt tags

Using alt tags for your images is also helpful. Once you have completed the above method, the next step is to tag your images with keywords.

After uploading and adding the image to your post, click on it and then click on Properties. A little window should pop up in which you see two text forms:

• The title text represents the title for the image. This text will appear whenever the visitor hovers with their mouse over the image.
• The alt text is what will help your image to show up whenever a person is searching for the specific keywords.

So be sure to type in your desired keywords to present the image to the search engine. As you can see above, I am using the Christmas tree example.

That's pretty much all you need to do. Once you have optimized your images and your post is ready, you may publish it.